What can you sell on Instagram at. What to sell on Instagram? Who buys on Instagram

Still running your business through a website? Or are you trying to find a place with an inexpensive rental? You are behind about life! More than 10 million entrepreneurs have long ago switched to the coolest and most modern platform for selling - Instagram!

Now everyone knows about this social network, but only a small percentage of users understand what business opportunities this system offers. What is the best way to sell on Instagram and how to do it in order to get the most out of the business, that is, profit?

Why Instagram?

Let's look at why it is so profitable to run your business on this site:

Because Instagram is loud! Everyone knows and talks about him.
Because there are over 1 billion registered users here. And each of this number can be your potential buyer.
You do not need to pay to open your online store - this is a completely free application.
You can present your product in the most favorable light. Tell about it in such a way that you would like to buy it. Take a picture so that all its capabilities and advantages are understood.
Instagram developers care about business people on their network and offer many tools to promote their business.
And one of the most important arguments is that users trust Instagram and are much more loyal to what and who is happening here.

What is the best way to sell on Instagram?

Before answering the question what is the best way to go to this social network, you should know what audience is concentrated here. These are young people and girls most often make purchases among them.

So what can you sell here? You will not believe it, but that's it! Everything can be sold in this internet world. No one promises that sales will be successful, but there is not a single item that is not bought. The main condition is submission. It should make the user want your item or service. How you make the light of desire flare up in his soul is not so important, because you want to make a profit, and on Instagram, any means are good for this.

But even here it has its own popular goods that everyone buys:

clothing
Footwear
Toys
Accessories (hats, glasses, belts, phone cases and chargers, etc.)
Goods for pets
Books, stickers
Flowers

Now users receive a lot of money from the sale of their services and knowledge. Earnings come both from personal consultations and from popular marathons, webinars and master classes.

Psychologists broadcast about creating a strong family, finding oneself, resisting stress, and gathering a large audience around them who are ready to pay for information.
In addition to standard services, photographers offer to teach how to process photos, shoot beautiful videos, learn not to be afraid of the camera and end up with cool content. Recently, they have also been offering their Lightroom presets for purchase.
People who promote sports to the masses, again, profit from their knowledge. They shoot motivating videos, launch sports marathons, organize active tours, sell their products.

Separately, it should be noted that products that are created in the hand-made style evoke a great response from buyers. It is much more pleasant to acquire an item when you know that the seller applied not only his hands, but also his soul to its creation. Agree, this is much cooler than faceless mass production.

Where to start selling?

First of all, you need to register on Instagram. Immediately after that, go to the design of the profile. A blank, faceless page scares off buyers, and if you don't expect the same result, then:

Create a name. It should be lightweight and understandable. People are lazy, and they will not sort out the jungle of letters in which the name of the company is hidden.
Upload your avatar. It should have your logo on it.
Go to the page header. Tell us in one short sentence what you offer and why you need to buy from you. How you do it, seriously or humorously, depends on personal preference. Indicate your contacts and website (if any).
Post the first 9-12 photos. Before that, think about how you will do it. Pointless placement "won't work." You can take these design examples as an example.

Or create templates on special sites. Find your style and follow it.

Transfer your page to a business account. Immediately after that, new opportunities will become available to you: statistics, the "Promote" button, you can customize the category of your page.
Doesn't forget about Stories. In them you can post information about new posts, the process of creating products, reviews, and more.
Get involved in advertising. There are several options: targeted via Facebook, the "Promote" button, or buying an ad from a popular blogger.
For a quick start, use special promotion services, for example,

Today we'll talk about Instagram as an effective sales channel... Instagram was originally created as a free photo sharing application, but over time, sophisticated entrepreneurial minds have come to the conclusion that it is possible to sell through this “graphic social network” too. And sell perfectly!

“Minute of Tenderness” got 464 thumbs up. Imagine how many of them are your potential customers ...

Instagram works with visuals, and this is its strength and weakness. If you have a “tasty” product / service, taking some pretty photos is not a problem. But what if you sell building mixes, electrician services or used parts?

According to statistics, the most “selling” niches on Instagram are:

cosmetics, clothing, accessories
exclusive goods
handmade
boutiques, shopping centers, showrooms
cafes, restaurants
hotels, hotels, hostels
delivery (pizza, sushi)
services (cosmetology, dentistry).

If your business falls out of this list, don't worry! Even carburetors can be “packaged” to be bought. There are a lot of tricks, but more about them below.

First, let's talk about the basics: account registration, basic settings, tags ...

First you will need to download and install the program

Instagram is maximally adapted to work from mobile devices, so it immediately offers to do this through the AppStore or GooglePlay.

You need to start working with any service by filling out a social profile

Must be indicated: phone number, contacts in Skype, Whatsapp, Viber, email, links to your website / groups in social networks, logo. Attention! There is only 1 clickable link, so choose the most “selling” your resource.

Life hack # 1. Fill out the profile in Russian (English) and take care of the "juicy" design

Life hack number 2. Create a unique tag with your company name. For example #MotorBall. If the title turns out to be non-unique, like #fashionbags, don't be discouraged and get creative. You can add a prefix (#bestfashionbags or #fashionbagsonline) that makes the name unique.

Life hack number 3. To segment your products, it will be enough to add the prefix # fashionbags # clutch to the nickname and place it under the photo. Using this tag, subscribers will be able to immediately go to a selection of photos with clutches.

Life hack # 4. Create your Insta business card for posting on the site

Life hack # 5. Your profile must be open. Just in case, check your privacy settings.

Take care of the visuals

If your products / services are far from entertainment, try to add some visual appeal from the outside. You can upload photos from vacations, corporate events and other everyday joys.

Structure your posts right away

For example, highlight the blocks: PR products, useful info, corporate life, contests / promotions, exclusive materials. Over time, it will become clear which audience responds better and which segments can be cut off.

An example of a head-on sale. Suitable for PR products.

And here is a little "yummy" to dilute the news feed. Isn't it time to talk about serious things?

Life hack # 1: For a complete statistical analysis of your profile, use Statigram, BlitzMetrics, InstagramAnalytics or Curalate tools. This way you can optimize your work plan and achieve maximum results.

Work out a publication schedule

No matter how valuable the content is in your eyes, you shouldn't clog your subscribers' news feed with too frequent posts. Most companies make 1-2 posts a day. Through trial and error, you will find out what time of day your subscribers are most actively “like” posts and set up your posting schedule.

Use hashtags (e.g. #babydoll)

An example of tagging from a popular blogger. With a call to put the hashtag #askrita on your Instagram under the photo with a question to the blogger.

With the help of tags you will 1. help your target audience easily find you on the Internet, because tags help to sort pictures by subject, 2. you can use them for contests and promoting new trends. The main thing in this business is not to overdo it.

Life hack # 1. Use 2-5 hashtags. A larger number will reduce the loyalty of the target audience, but will help attract non-targeted traffic. For example #ferrari is a very specific tag. Leave it unadulterated and your Ferrari followers will love you. But if you add # car # fashion # luxurycar # speed, etc. to this tag, then you will get 10-20 likes in 1 moment.

Life hack number 2. Add tags in the comments to the post, not in the photo description. So you can quickly remove, replace or restore from.

Life hack number 3. To attract new (mostly non-targeted) followers, you can use the #follow #followforfollow # follow4follow #followback #followme #ifollow #like #likeforlike # like4like #likeback #likeme #ilike tags.

Life hack # 4. tagsforlikes.com is a service with which you will select the necessary hashtags for your topic.

Use the services of a professional photographer or become one yourself

A-Priori children's publishing house should be colorful and evoke positive emotions

But the pet food store looks less attractive.

Pump up your Photoshop skills to make your posts bright, juicy, colorful. People are led by positive emotions. Photos of carburetors taken on the knee will have the opposite effect.

Life hack # 1. Even personal photos, try to make sure that the elements of the corporate identity accidentally fall into the frame.

Life hack number 2. Introduce your prospect to the process of creating your product. Involve him in the details of production, but do not overload him with technical nuances. Posts should be entertaining.

Services for pumping images: Vscocam, Kwote
Collage Maker: Instacollage
Services for uploading pictures in full format (Instagram has auto-formatting pictures): Instasize, Squaready

Engage actively with subscribers

Here's an example of active engagement with subscribers. In the comments to the photo studio, the blogger directly addresses the subscriber and continues the conversation

Life hack # 1. Never leave comments unanswered. If there is no time or necessary information, write that “check this point later”.

Life hack number 2. Put back likes, thank subscribers, encourage, take an interest in their life.

Life hack number 3. Ask provocative questions: “Which clutch do you like best - blue or pink? What shoes would you wear them with? " Create a sense of the presence of a real person on the other side of the profile.

Life hack # 4. Ask buyers to leave a comment about your product / service with the tag in their feed. Be sure to repost positive reviews about you. To do this, use the applications Repost for Instagram (for IOS), PhotoRepost (IOS, Android), Websta, Iconosquare. Or you can make a screenshot of the post from your phone or tablet.

Use the ability to add 15 second videos

And this is an example of a video from the Eiffel Tower, created specifically for Instagram using the InstaSize service

Video on Instagram is a super format that will allow you to announce new products, make mini-reviews, entertain the audience, contact them directly, and light up as the main character of the company. People are more likely to watch this video than click on a Youtube link.

Life hack # 1. The video must be of high quality. To do this, use the application https://instagram.com/videoalbum/.

Life hack number 2. There is an opinion that it is optimal to publish video on Instagram from 20:00 to 7:00, because it is problematic to watch videos with sound during working hours.

Create a dynamic around your product / service

Remember, your goal is to sell. Be generous with gifts and contests, and people will reach out to you.

Life hack # 1. Rock your audience: organize a photo contest - let your subscribers “sparkle with beauty” in an embrace with your product.

Life hack number 2. Encourage your followers. Post their photos with reviews. Personal PR will be appreciated and will increase subscriber loyalty. Mention the most active subscribers in posts with the @ symbol - this is a guarantee that they will receive a notification about the mention. For example, “Today @yanamoroz visited our showroom! And what do you think? She left us with a stunning red clutch # fashionbags # clutch!

For example, the women's clothing store UOI Boutique posts the best photos of its customers in branded clothes not only on Instagram, but also publishes them on its website thanks to the hashtag #uoionline

Life hack number 3. Promo codes for the purchase of things, as well as Giveaway promotions work well (offer to like your post in exchange for participating in the prize draw; set a date and do not forget to indicate that the winner will be determined randomly, that is, using the service https: //www.random. org /).

An example of how users take part in the drawing of a valuable prize using the program https://instagram.com/repostapp/. Conditions: be a subscriber of the group, repost and open your profile at the time of the competition. Users are assigned separate numbers for which the prize will be drawn (using a random number generator)

Life hack # 4. Be sure to give customers the opportunity to pre-order / book simply in the comments to the product photo.

Make partnerships with bloggers / popular people / opinion leaders

Hair extension salon Limelight Extensions has connected beauty models to its PR campaign on Instagram. In exchange for posts with a link to the @limelightextensions profile, girls receive a percentage of sales, fixed amounts or free services

Of course, this mainly applies to the fashion industry, but it can also be applied in more specialized technical areas.

If possible, sign a contract with a famous person. It doesn't have to be a pop star. Perhaps a famous person for your niche is a successful artist, architect, etc. A post a la “expert opinion” or a recommendation from a reputable person who has already earned the trust of the audience will work in a “plus” for you.

Be tactful

Perhaps some of your audience is not ready to buy publicly. For such cases, you should use Instagram Direct, a service for exchanging personal and group messages.

A little humor won't hurt

The style of posts should be open, conversational, close to ordinary people. The jocular tone disposes to itself. Search the net for funny memes on your topic (maybe not on your own, but on the topic of the day) and put it out! The main thing is to avoid political topics.

How to monetize your Instagram posts?

You need to collect as many targeted subscribers as possible. Assemble quickly

Paid posts. It makes sense to order them from popular users / groups with several thousand subscribers. It is best if the subject matter of your posts is similar - this way you will immediately get the target audience. The cost of 1 post is negotiable.
Attraction of subscribers through PR studios.
Auto-posting system http://www.latergram.me/. You can spend 1-2 days collecting valuable information and preparing striking photo posts, and then put them on a delayed posting. This way, publications will appear regularly, regardless of your personal involvement.
Massfollowing- mass subscription to Instagram profiles on your part, when the bet is placed on the fact that you will be followed in response. So in a matter of hours you will gain up to 10,000 subscribers, some of which will leave you over time - due to the lack of mutual interest. With the help of special services, the process can be automated, but a more valuable audience will be given another option - manual subscription.
Manual subscription. If you have a lot of time, you can manually subscribe to user accounts, before filtering them by topic, by place of residence ...
Conducting contests/ limited time promotions / gifts in exchange for posts about you in your profile.

A little trick in the end ...

The worse the weather outside the window, the more actively people buy. You don't want to go out, and a pleasant purchase is a great source of good mood.

And I'm sure that the share of your customers (potential and actual) in this social network is no less than this number.

If your company does not yet have an account there, then rather look for a sensible SMM-specialist or arrange a scolding to what you already have. Because the prospects for this application are enormous: user activity in it is higher than on Twitter, Pinterest and even Facebook (15 times according to data for 2014).

Here are 8 golden rules for brand promotion on Instagram. It is very easy to use them for the benefit of your company.

How to build an audience on Instagram

1. You cannot use any filters. According to statistics, photos with the MayFair filter - warm and cozy - receive the most comments and likes. In second place are photographs without filters.

Let me remind you that likes are useful not only because they help to understand what users like more. They are needed so that your pictures are displayed in the news of those who have not yet subscribed to the brand page.

2. Post photos during peak hours.

There is a magical service IconoSquare - it helps to determine at what time users were most active in your photos. Use this time in the future.

True, it only works when your Instagram page is already several months old.

3. Lure away competitors' subscribers.

Another magical service is Just Unfollow. It tracks your competitors by name or hashtags used. Having found competitors, you get access to their subscribers - people who are most likely interested in your product / service.

The only thing is small - mark them in the comments under your photos, like their pictures. In general, in every possible way to attract their attention to your page.

Don't forget to rate your competitors' gallery as well, and then make it even better.

4. Work with popular Instagram bloggers.

Look for people who post photos in your style. For example, if you sell clothes, then find trendy Instagrammers who post instyle photos. Bribe the “fattest” ones: let them post a picture where the hero is wearing clothes of your brand, let them mark you in the photo. If the picture is successful, then you can count on an influx of subscribers.

You can find "fatties" by searching for hashtags that describe your product.

5. Remember that subscribers come for beautiful photos, not text. Therefore, it is not necessary to publish ads in the form of images. Anything you want to say, write in the comments under the photo. And the picture should be pristine and beautiful.

How to turn your audience into customers

6. Create a deficit. The hackneyed trick of a salesperson also works on Instagram: we publish a photo of a product or service at rush hour, we write that there are very few of these things left, or the time until the end of some promotion. We wait.

The popular clothing store Fox & Fawn publishes several photos of dresses from their current stock every day. And their managers say that 30% of the brand's sales are due to Instagram.

7. Publish new products immediately, this second. Many people love to skim the cream and be the first.

8. Publish photographs “in the context of life”. No dresses on hangers. We need dresses on girls who ride bicycles, drink coffee, meet with friends. It is necessary to show the practicality and beauty of things in everyday life.

What to sell on Instagram?

Instagram can become a platform for a full-fledged business. I learned about this at one event, where a very young girl of 19 years old was still, told how, thanks to the application, she moved from the hinterland to the city, bought an apartment and was preparing to open her offline store. No, she was not a genius and did not possess any super-mysteries of Instagram trade. Just at the very peak of the chain's development, I decided to try to sell jewelry in my small village. The idea turned out to be more convenient than ever, and the main clientele turned out to be not the inhabitants of her village, but subscribers from all over Russia. So it happened that in less than 2 years she received what in ordinary life, in Russia, they achieve in tens of years.

This is not an isolated incident. There are many such stories. At the very peak of the popularization of instagram, when there were no filters to protect against mass following, when in a matter of months it was possible to gain more than 100k subscribers, and competition in trade had not yet appeared, then the majority of successful instagram entrepreneurs appeared.

Now Instagram continues to grow and there are still free niches here. In addition, the competition on Instagram is not yet so strong and it is quite possible to take your place in trade through the application. Below I will give some examples and answer the question - " What to sell on Instagram?".

Who buys on Instagram?

The Instagram audience is quite young, more female. As in general on the Internet, women buy on Instagram more often. This is a very important fact and all successful niches are in one way or another associated with young women. This is worth considering. For a more detailed assessment of the audience, infographics will help you.

What to sell on Instagram?

To fully assess the niche on Instagram, you need to test it in practice. Therefore, below I will only cite those goods and services, with examples of the sale of which I have already come across.

# 1 - bijouterie and jewelry

The fact is that products of this type can be very nicely advertised through Instagram. The success of such a store depends on the submission of photographs. There are a lot of customers for jewelry and jewelry on Instagram, and despite the competition, you can still earn money in this niche. Rate user @allazabarnaya's product feed.

# 2 - educational toys for children

Another successful trend in Instagram trading. All mothers want their children to develop. Having told about interesting toys that help children to master the world around them, you can give birth to a caring mother, a desire to buy your product for your child.

# 3 - products for pregnant women and newborns

Instagram is perfect for showcasing products, especially for pregnant women. According to their observations, pregnant women can spend hours looking at all kinds of dresses for pregnant women, clothes for unborn babies, strollers, cradles, wigwams and other accessories. Show everything you have!

# 4 - exclusive and handmade goods

Selling unique products? Instagram will be the best platform where you can implement it. The network loves creativity and unusual things always attract the eye. Draw unusual pictures, make furniture in a special style, or sell exotic fruits. All of this will fit perfectly into Instagram.

# 5 - hype products

From time to time, goods appear on the market that literally shoot out from the very beginning, due to the fact that they were properly promoted before being released on the shelves. So, for example, recently there was a stir on the market with gyro scooters, spinners, quadcopters. The appearance of such a product on the horizon is the perfect excuse to open an Instagram store. But hurry, each such product has a popularity period, after which it will be difficult to sell the product.

# 6 - recyclable goods

A very relevant topic for Instagram trading. You can choose a niche and sell used products in that niche. For example, used clothing, furniture, strollers, power tools, household appliances.

# 7 - cosmetics and perfumery

Instagram is overflowing with videos where girls do their makeup and show what kind of cosmetics they used. After such advertising, there is often a desire to buy a product.

# 8 - accessories: belts, clutches, glasses, gloves, handbags, purses

Another common topic that many believe is becoming a thing of the past. But do not rush to bury this niche. It is quite possible to succeed here too, choosing accessories of one brand as the basis. Sell accessories for those with a particular style. I'm sure it won't be so difficult to find followers on Instagram.

# 9 - phones and accessories

Popular phone models from global brands are always eye-catching. Many people want to keep abreast of the latest technologies in this area. The whole point is not to show the picture and the price for the device, but to tell users what is the peculiarity of each model. This will encourage the desire to purchase mobile devices and accessories for them, as well as increase the credibility of your business as a specialist.

# 10 - software

If you have software that can make life easier for people working in any field, then hurry up to offer it on Instagram before your competitors do it. A lot of businessmen who want to advertise their business on the Internet use Instagram. These businessmen themselves may be your target audience. Find it and offer your software to those it can help.

Helpful post? Take it to your social networks so as not to lose it!

With the proper organization of online sales, you can achieve success. In this article, we will consider what and how to sell through Instagram and social networks. You can try to do everything yourself.

What is profitable to sell through Instagram

On Instagram, you can find products that are rarely found on the social network and generate a lot of income. What everyone needs is in demand, for example, information courses, interesting and useful things, services. When selling some goods, you need to correctly present the product, in other cases, it is beneficial to present the appearance of the goods. What can you sell profitably through Instagram?

The first rule of successful Instagram sales is that the appearance of the product must be seductive. As a rule, what is popular is what is not sold anywhere except on the Internet. Before selling on Instagram, be sure to work out the visual component of your product. If you sell, for example, cookies, then they need stylish packaging. If you have office supplies, then the look should be memorable. If you are a decorator and decorate weddings, birthdays and other holidays, pay attention to detail.

To successfully sell on Instagram, a product must not leave people indifferent, it must evoke emotions.

You can sell what people buy all the time, such as soap. If you decide to sell your own soap on Instagram, study your competitors. Among them there are few of those who have something different from others. And you make soap in the shape of a ball, and then you decide to create collections.

Try to promote the elimination of sulfates and harmful substances, but at the same time make your product stylish and bright. Your concept will be that you will not add anything to your products that can harm nature and humans. The first soap collection can be made in the style of the planets. Everyone buys soap, it is a very popular product, but no one has served this product like that before you. You need to sell through Instagram what everyone buys all the time - to refine the product, think over the concept and sell. One of the main secrets of success is how to spend less on marketing and more customers and sales. Find out how to do this on the course

Create products in collections. Not the fact that everything will work out right away, very few people succeed. We recommend that you invest as much effort as possible at the start, rather than spend all the funds first, and then not return them. You will get the maximum income from your work if you develop your own product. You don't have to be able to do something with your hands and be a professional designer for this. It is possible that you will seek advice from talented people who will tell you what to do and how to do it. The main thing is to come up with an idea, want to bring it to life and bring it to fruition.

The overwhelming majority of entrepreneurs who sell their products via the Internet do not saw or sew anything. They just come up with ideas and find ways to implement them. You will succeed if you make and sell something yourself, and not just carry goods from China. To sell profitably on Instagram, you need to have your own special product.

What can be sold through Instagram

Statistics show that the following products are best for selling through Instagram:

What else can you sell on Instagram?

It is not necessary to sell any product via Instagram. If you are a hairdresser, makeup artist, photographer, stylist, lawyer, videographer, sell your skills. Let your followers know about your activity so everyone knows who to contact.
Any profession can be promoted on the Internet. There are services for purchasing high-quality photos. By and large, these are just ad exchanges. You just need to register on these services and upload your pictures.
Have you studied well how to sell on Instagram, but have no idea what to sell? Take care of the implementation of abstracts, reports, tests to order. Yes, such services are offered by many people, the competition is high, but the demand is great. This kind of work will suit the diligent users.
Many people try to sell new and old things through Instagram. Stores have their own profiles through which orders are successfully placed.
Household chemicals and cosmetics sell well, which are usually distributed by sellers through Instagram and social networks. Keep in mind that there is a lot of competition in this business.

How to start selling on Instagram: stages

Let's try to figure out when to advertise and sell on Instagram, and when to focus on other social networks such as VKontakte and Facebook.

It takes time and patience to successfully sell on Instagram. Sales begin only after three months, if all this time you have posted spectacular photos, participated and held contests.

It is better to sell through Instagram what is interesting to consider. Social networks have a great viral resource. If a famous person has recommended your product that has hooked on subscribers, consider that success is inevitable. This is exactly the story that happened with one online store selling bouquets of vegetables.

Mom Timati posted on her Instagram a post about such a bouquet, as a result, 80% of all orders now go through Instagram. Users take pictures of vegetable bouquets and send pictures to friends. Bouquets of roses, of course, would not have brought any excitement. Here's an example of an unusual product.

If you do not have such an original idea, you should stop selling through Instagram and focus on contextual advertising or try to sell products through your personal story. If a person advertises something to his friends through Instagram, they believe him that this is a really cool product, because sales on Instagram are built on trust. Subscribers want to know not only if your product is good, but also what you want to achieve, where you are traveling, how you live.

The text next to the photo needs to be thought over, because the more comments a post has, the higher it will appear in the feed. On Instagram, posts are not displayed in the order they were posted.

Previously, the number of "likes" and subscribers was artificially increased, but now the response to the post from network users is important. It's not enough just to post beautiful photos, you need to share your thoughts and nudge subscribers to the discussion. Of course, this basically requires subscribers. If you are not interesting to anyone, they do not read you, then selling through Instagram is pointless. There are different ways to attract subscribers.

On Instagram, people communicate with each other, establish contacts. Filters can be used to post great photos. It is convenient to create commercial accounts on Instagram through which advertising posts are posted and money is made online.

Since 2014, the commercial potential of Instagram has grown dramatically. New opportunities are constantly appearing on the network, for example, it became possible to upload not only photos, but also short videos. In addition, integration with VKontakte and Facebook is being carried out. Moneymakers are also interested in Instagram.

Stage 1. Registration in the application

First, you need to download the free Instagram application on your smartphone, create your account and fill in the data: phone number, links to the site in social networks, email address, logo, contacts in Skype, Whatsapp, Viber. The main thing is the desire to earn money and free time. No investment is required to develop online sales.

Advice: do not post your photos and information about yourself in commercial accounts.

Council number 1. Fill out the profile and take care of the "juicy" design.

Council number 2. Come up with a tag for your company, such as #MotorBall. The tag must be unique. If the invented tag is already in use by someone on the network, you can simply add a prefix. For example, if you're making bags with your own hands and have come up with a #fashionbags tag that is already in use, add another word like #fashionbagsonline or #bestfashionbags.

Council number 3. Bags are a very broad concept, you need to segment your products. For example, add the prefix - # fashionbags # clutch. This tag should be placed under each photo. Thus, by tag, subscribers will be able to see all the photos of clutches that you have uploaded at once.

Council number 4. Create your business card to be posted on the site.

Council number 5. Check your privacy settings (your profile should be open to everyone).

Stage 2. Promotion of the created profile

To successfully sell on Instagram, you need subscribers, and there must be a lot of them. You can promote your profile yourself or by contacting services that will do everything for you for a set fee. These methods can be combined. The main thing is that people are interested in your product.

Advice: get WebMoney, PayPal or another e-wallet to which customers will transfer money.

You can sell everything through Instagram: used things, toys, clothes, interior items, etc. It has already been said that photos of goods should be of high quality, colorful and clear. We need to give subscribers the opportunity to view the product from all sides. Some even hire professional photographers.

Place the text under the photo describing the product: what size it is, what material, etc.
To draw the attention of subscribers to your post, post interesting facts or helpful tips under the photo.

To sell on Instagram, just posting pictures is not enough. You also need to follow the comments to them, promptly answer questions, always be in touch, communicate with subscribers, talk about new products and benefits of the product, and also give instructions for use.

Handicrafts bring good profit, for example, crafts, jewelry, jewelry, interior items. Hashtags will help you find your photos among others.

With tags, you:

Help your target audience easily find you on the Web, because tags help you filter images by subject.
You can use them for contests and promoting new trends. The main thing in this business is not to overdo it.

Council number 1. Better to use 2-5 hashtags. If there are more of them, the loyalty of the target audience will decrease and inappropriate traffic will be attracted. For example, if you use the #ferrari tag, you will be "liked" by fans of that car brand. If you add some word to this tag, for example, # ferrari # car, # ferrari # fashion, # ferrari # luxurycar, # ferrari # speed, at one point you will get 10–20 "likes".

Council number 2. To be able to quickly correct or remove a tag, write it not in the photo description, but in the comment to the post.

Council number 3. To attract new (mostly non-targeted) followers, you can use the #follow #followforfollow # follow4follow #followback #followme #ifollow #like #likeforlike # like4like #likeback #likeme #ilike tags.

Subscribers are easily led by positive emotions, so learn how to use Photoshop to make your shots colorful and vibrant. Photos taken "on the knee" will not attract buyers.

Council number 4. Even personal photos, try to make sure that the elements of the corporate identity accidentally fall into the frame.

Council number 5. Tell your subscribers how you create your product. Introduce them to the details of the production, but do not overdo it with the technical nuances, otherwise reading the post will be boring. Strive to post entertaining posts.