Wildberries personal account. Practical lessons: registration with Wildberries, working with a personal account and other important tasks Supply of wildberries

The Wildberries company offers its customers to buy goods for women and men, shoes, accessories, various books and discs, household goods and summer cottages, sports accessories and clothing, as well as toys, cosmetics, jewelry, electronics, gifts and premium goods.

Personal account functionality

It is convenient to make purchases through your personal account, the entrance to which is located in the upper right corner of the site. In your Personal Account, you can track the status of parcels, receive personal bonuses and take part in promotions, it is also convenient to store the goods that you plan to order using the shopping cart section there.

Registration in your personal account wildberries

In order to register, you must indicate your e-mail, name, surname, patronymic, and also specify a password. In addition, you will need to enter the year, month and birthday so that the company can send you personal gifts, indicate your mobile phone and, after the SMS codes arrive, enter it in the appropriate field.

New users are advised to immediately agree to the Internet newsletter via SMS or e-mail. Also, by e-mail you can receive a list of promotions, urgent secret sales, as well as personal recommendations on the purchase of goods, you will be regularly sent a waiting list and electronic receipts for all your purchases. After registration, you will need to click on the "confirm" button, after which a letter with a link will be sent to your e-mail. After switching to it, registration will be completed.

Wildberries personal account authorization

For further authorization, you will need to specify your username or e-mail, as well as a password. You can log in through your phone number and social networks, the list of which includes VKontakte, Facebook, mail.ru, Odnoklassniki, Google or Instagram.

Personal account mobile application

For active users of smartphones and tablets, a mobile application is available, which is slightly lighter than the full version, will allow you to save traffic, but at the same time has all the functional characteristics. In order to use the mobile application, you just need to go to the site using your smartphone or tablet, it will automatically recognize the light version of the site and you can use the store's services online.

The mobile application can be downloaded from Google Play or the AppStore and receive an additional gift.

Customer support through the wildberries personal account

Customer support works in chat mode and round-the-clock consultation, a question can be asked by clicking on the orange button in the lower right corner of the site. You can also call from the website or read the list of frequently asked questions, where you can easily find the answer to all your questions about ordering, refunding or financial transactions related to the purchase of goods.

Technical support will also be able to advise you on how to place an order correctly, issue a return, and choose a delivery and payment method.

You can familiarize yourself with all the rules of sale, as well as the rules for refunding money, on the website in the corresponding section.

By contacting the technical support service, you will be able to timely cancel an order you do not need, correct the conditions and delivery address, and change the payment method. If you have any difficulties when choosing a product, you can also contact a technical employee who will tell you how to correctly determine the size of clothes or choose accessories, as well as what are the rules for participating in promotions and receiving discounts.

How can I disable my personal account?

You can refuse the services of your personal account by filling out the appropriate application after authorization. A letter will be sent to the mail, after clicking on the link specified in it, you will cancel your personal account on the site.

Security & Privacy Policy

According to the rules of security and confidentiality, the data specified during registration and ordering are not distributed. Access can only be obtained by the relevant authorities upon presentation of the required documents. Registration through the phone will allow you to control the entrance to your personal account and prevent you from placing an order without your participation.

Connecting SMS informing about ordering will allow you to use a payment card for regular purchases and not worry about someone else using your personal account, since at each entrance and to confirm the order you will need to enter the secret code that is sent on the phone.

Former partners and experts on claims against Tatiana Bakalchuk's company.

To bookmarks

According to the results of 2016, Wildberries online store is the largest Russian online retailer according to Data Insight and Ruwards agencies. Analysts have estimated the company's sales at 45.6 billion rubles. However, in 2017, Wildberries is experiencing difficulties in relations with counterparties. Since the beginning of 2017, the company has received 22 lawsuits from partners, including a bankrupt one. The total amount of the claims exceeds 283 million rubles.

Over the previous three years, the retailer acted as a defendant in 40 proceedings, the amount of the partners' claims amounted to a little more than 146 million rubles.

Delayed payments and claiming bonuses

In the summer of 2017, a supplier of clothing and footwear "Prime" (operating under the Prime Jeans brand) to the Arbitration Court of the Moscow Region with a claim to declare Wildberries bankrupt. The statement says that the retailer owes the supplier 5.6 million rubles as a principal debt and 71.7 thousand rubles forfeit. These amounts were seized by Prime from Wildberries back in February 2017.

At the meeting on September 12, the representative of Wildberries petitioned to dismiss the case in connection with the repayment of the debt in full. The representative of "Prime" did not appear at the meeting, the plaintiff did not make any other demands, the court's ruling says. In this regard, the court ruled to terminate the proceedings.

Previously, Prime had filed a lawsuit against Wildberries several times. On April 4, 2017, the supplier tried to recover from the retailer contractual debts in the amount of € 21.4 thousand and $ 7.9 thousand. In total, this is about 1.7 million rubles at the rate of the Central Bank of the Russian Federation at the time of filing the claim. In June, the court returned the application because the plaintiff had not provided all the necessary documents.

On April 13, Prime filed another lawsuit against Wildberries in the amount of 140.8 million rubles, demanding to oblige the defendant to send a list of goods to be delivered. The court also upheld this statement. In October, Prime again filed a lawsuit against the retailer - for 1.5 million rubles, the court has not yet accepted it for consideration.

The owners of "Prime" Marina Titova and Alexander Arbuzov did not respond to requests from the site to comment on the claims against Wildberries.

In July 2017, the Moscow Region Arbitration Court satisfied the claim of another Wildberries supplier and ordered the retailer to pay the fashion distributor United Fashion Group (UFG, Import-Export LLC) 31 million rubles for the delivered goods, 420 thousand rubles as compensation for losses arising from - for rejected goods, and 200 thousand rubles to cover the cost of paying the state duty.

UFG went to court in March. During the proceedings, the company asked the court to collect an additional 969.2 thousand rubles as interest for the use of other people's funds, but the court did not satisfy this request.

In November 2015, the parties entered into a contract for the supply of footwear. In the fall of 2016, Wildberries began to "systematically obstruct the shipment of goods" and delay payments, despite the agreed terms and conditions, the site said at UFG. According to representatives of the company, the retailer initially demanded 80 million rubles as a trade premium - the supplier pays it to the seller for promoting the goods. After refusing to provide a discount, Wildberries threatened to return seasonal goods for a comparable amount, say UFG. Under the terms of the agreement, the retailer can return the seasonal product if it cannot be sold.

We only had to honestly fulfill the terms of the contract and pick up the illiquid goods. A total of 41 million rubles were returned to us. According to our information, no other supplier has ever accepted returns for such amounts, which only speaks of the principled position to exclude UFG from the list of suppliers.

Before going to court, UFG sent Wildberries a written claim in January 2017 demanding to pay off the debt, but the company ignored the letter, says a representative of the supplier. His words are confirmed by the materials of the case.

Wildberries tried to challenge the decision, but the higher Tenth Arbitration Court of Appeal upheld it. In October, the retailer filed a cassation appeal.

In addition, in September Wildberries filed a counterclaim with the requirement to recover 31.7 million rubles from UFG. During the UFG lawsuit, the retailer argued that this was the amount of the trade premium that the supplier allegedly did not pay.

In March, when UFG went to court, a representative of Wildberries told the site that during the cooperation it had managed to increase a large sales turnover, but in 2016 the retailer discovered that the wholesale price was overstated by more than 2.5 times. This led to an increase in retail prices, the company said.

The former partner refused to compensate for the full loss of Wildberries and provide the necessary discount to reduce the retail price and maintain a minimum margin.

Wildberries Press Service

The main condition is the deferral of payments

One of the main conditions for Wildberries in cooperation is the deferral of payments for the goods, said the site of Ilya Nikiforov, one of the retailer's former partners. In 2013, Nikiforov's company TheDepartment was engaged in the supply of clothing and footwear. Only large suppliers and brands can count on payment on time, he said.

We gave them a grace period of 45 days from delivery. In the summer of 2013, we received the first payments from them for orders made in the spring. The delays were minimal. We saw no reason not to ship them for the fall or change the terms.

Ilya Nikiforov

Former Wildberries supplier

At first, Wildberries made large pre-orders, but by the time of delivery they offered to split the received batch into parts, explaining that “the manager had overdone it,” and the warehouse was not doing enough, Nikiforov says. So, the order for the autumn season was divided into equal parts worth about 2-2.5 million rubles and was fully shipped by about November, the entrepreneur says. By that time, it was already time for the first payments, but Wildberries, according to the supplier, constantly postponed the transfer of money.

“Out of 2 million rubles, we were asked to receive 1 million, and wait a couple of weeks for the second part of the amount. As a result, we received 1 million rubles with a delay of a couple of weeks. All subsequent payments were getting worse and worse, ”Nikiforov said. According to him, after a 45-day grace period, the retailer delayed payments for already sold goods for another two months.

The relationship between TheDepartment and Wildberries ended with blackmail from the latter, Nikiforov says. According to him, on the eve of the new 2014, the retailer said that he would like to issue a return for all unsold goods worth about 5-7 million rubles. The entrepreneur refused and explained that the proposed was contrary to the conditions. In addition, the next season was beginning and the product was out of date, he recalls.

After that, Nikiforov says, Wildberries put forward a tough ultimatum: either the supplier receives money for the goods sold and takes the rest, or does not receive anything. As a result, the entrepreneur accepted the retailer's offer, after which he waited for the full payment for several more months.

We had two options: either to take half of the money and the goods, or to sue them. For us, those amounts and volumes were significant then, and we agreed to their option. This gave us at least some chance of minimizing losses. The returned product stuck with us for several years, and we had to sell it at huge discounts.
I understand that my mistake is that I was led by their "volumes". But it was a good lesson. In essence, their method of work boils down to the fact that they recruit poorly educated managers who pre-order to their liking - without analytics and other things. And Wildberries shifts all the risks to the supplier: sold - good, not sold - blackmail by non-payment, and so on.

Ilya Nikiforov

Former Wildberries supplier

"Perhaps the supplier is behaving incorrectly"

President of the Association of Internet Trading Companies (AKIT) Alexei Fedorov, in an interview with the site, said that he did not see a serious problem in the situation with Wildberries. According to him, claims from suppliers to the retailer have arisen with the same frequency for the last year and a half: Wildberries receive two or three claims a month, their average amount is a couple of million rubles, sometimes 200-300 thousand rubles. Once a quarter, a lawsuit arises for 40-100 million rubles, continues Fedorov. With the volume of deliveries of an online store, this is not very much, he notes.

It is, of course, not necessary to allow lawsuits to arise. But we don't know what the matter is. Perhaps they believe that the supplier is behaving incorrectly, for example, does not pay bonuses, so Wildberries also does not pay him any money for the product. Maybe there are times when they need money for operating expenses and they don't pay for two or three months some of their suppliers.

Alexey Fedorov

AKIT President

Most likely, the concern around the legal claims against Wildberries is greatly exaggerated, says a representative of a large retailer, who wished to remain anonymous. “As far as we know, there are no worries in the market or among suppliers. The questions most likely arose due to the lack of comments from the company's management, ”he says.

Fedorov advises suppliers to ship goods by factoring - this method guarantees a prompt response of the bank to any client problem and a quick refund. "It would be a good way out of the situation for all Wildberries suppliers" - summed up the head of AKIT.

The site was unable to receive comments from Wildberries at the time of the release of the note.

Tatiana Bakalchuk launched Wildberries online store in 2004. According to our own data, the site contains more than seven thousand brands. Now the retailer has more than 800 pick-up points. According to the Kontur.Fokus database, the revenue of Wildberry LLC in 2016 amounted to 37.6 billion rubles against 29.5 billion rubles a year earlier. The company's net profit for the year increased from 293.8 million to 318.5 million rubles.

Wildberries is considered the most closed company on the online trading market. Bakalchuk gave the only interview in her life at the end of October 2016 to the trade publication Shopolog. In December 2016, she refused to communicate with RBC magazine. If you start communicating with the press, then problems will begin at work, Bakalchuk explained her decision.

In an interview with Shopolog, the founder of Wildberries described her approach to business in the following words: “Look only forward, go only forward, don't look back, solve current problems. We have one order per second, at this rate you simply do not have the right to waste time. " Bakalchuk also noted that Wildberries have always developed exclusively at the founders' own funds.

We do not have a task to go for an IPO. There is no task to introduce third-party capital into the business.

Tatiana Bakalchuk

Wildberries online store is known for its impressive assortment of products and loyal attitude towards customers. The personal account on the site is very user-friendly. The ability to customize it, alert you to sales and promotions, track your order at every stage and quickly return in the event of a defect - all this sets it apart from the offices of other stores.

Why do you need

After registration, you can accumulate a personal discount, since it is calculated on the basis of all orders made through the Wildberries personal account. It is always calculated individually, even the percentage of redemption of products is taken into account. That is, if any purchases were not redeemed or returned, then the total amount of the discount falls.

wildberries.ru- official website of Wildberries

Valid for site users and promotional codes. These are stocks with temporary price reductions. The discount received in this way is summed up with the personal one, so sometimes you can save a lot.

A person who is interested in fashion can independently invent images and upload them to the "Social" category. A subscription function is provided so that other Wildberry users can track the activity of people with interesting styles for them.

Personal account features

A wide range of functionality is available in the Wildberries personal account:

In addition to the basket, the product can be saved in the "Postponed" category in order to return to the purchase later. Immediately on the main page of the account, the client sees his balance, the next expected deliveries, goods in the basket and a personal discount.
Favorite brands. If you put a "heart" on the main page of a certain brand, it will automatically be added to this list. The user will then receive all the information on the brand in this section, from purchase history to notifications about new collections and arrivals.
History of orders. You can see not only the amount spent, but also the method of payment, the time when the purchase was made. The next tab is called "Deliveries" - only those orders that are expected to be delivered to the customer are displayed here. Immediately after receiving it, you should go to the next tab and evaluate the quality of service.
Personal Offers are personalized, beneficial offers from Wildberries for regular customers.
Refunds. In this section, through the purchase history, you can return a defective or unsuitable item.
Balance replenishment. Available on the main page of the Wildberries personal account.

In the "Profile" category, you can change your personal data at any time, set up a mailing list, enable secure login, or change your password and email if necessary. Here, in two clicks, social media profiles are linked to the account, or the delivery address and payment details are changed.

All data transmitted to the site is encrypted as Wildberries uses a secure connection. There are also personal security settings: in the "My data" section, immediately after registration, you can make it so that the login to your account is possible only when you confirm the login by SMS.

You can delete your personal account in the "My data" section.

Registration and login to your personal account

https://security.wildberries.ru/register- registration in Wildberry

You will be able to register in your account by following the link or by clicking on the "Register" button on any page of the site. It is located in the upper right corner. When registering an account for Wildberry, you must specify:

password;
e-mail address;
telephone number;
if desired, gender and date of birth (to receive a gift from the store on that day).

After entering the phone number, you should click on the "Send code" button, wait for it to be sent and enter it in the appropriate field to complete the registration. If you wish, you can immediately set up a newsletter about promotions and discounts.

The login page link is in the same corner as the registration link. You will be able to enter your Wildberries personal account by entering your password and login. It can be either an e-mail, or a phone number, or the name of an account invented during registration. If the password is forgotten, then next to the "Login" button on the page there is a sentence "Forgot your password?". Restoring access is possible via e-mail and telephone. For convenience, the next time you enter, you can check the box so that all data is saved in the browser and automatically filled in when you visit the site.

Mobile app

There is a mobile version of Wildberries, but the most convenient way to make purchases is through the app. It is available for download not only in the App Store and Google Play, but also on the website itself. Immediately after installation, you will need to enter the data that is used to log in to synchronize your personal account with the device.

In the application, there is no need to apply promotional codes for certain products, since immediately after adding an item, the discount is activated automatically. In addition to convenience, mobile users have the opportunity to receive special discounts and see secret promotions. They work only in the application.

Customer support

On the bottom page of the site, on the bottom right, there is an item "Questions", on the page of which explanations about frequently occurring problems are given. Above is the dialogue icon. If you click on it, an image of 5 social networks will appear. To get help from an online consultant, you need to choose any of them. When clicked, the user will be redirected to the selected social network and you can immediately send a message to a specialist.

In addition, communication with the store is possible using:

telephone - different numbers are set for each region;
treatment in those. website support;
Skype, WhatsApp;
Email [email protected]

If necessary, you will be able to contact the operator directly on the site, you don't even have to pick up the phone. To do this, in the lower panel we look for the offer "Call from the site", click on it and wait for the connection with the specialist.

All available ways to contact support are listed in the contact information section.

Wildberries is one of the top Russian online stores of clothing, footwear and fashion accessories. According to Forbse magazine, Wildberries online store ranks 7th in the list of the most expensive companies on the Russian Internet. The headquarters of the Wildberries company is located in the village of Milkovo near Moscow. On the official website of the Wildberry store, you can buy men's, women's and children's clothing of popular world brands and all kinds of modern goods with delivery throughout Russia. To order on the Wildberries website, you need to register a personal account.

Features of the Wildberries personal account

Through the personal account of the Wildberries online store, you can order clothes, shoes, accessories, books and CDs, electronics, household and summer cottage goods, sports and beauty products, jewelry and gifts, as well as various trend products. In the Wildberries personal account, promotional codes for discounts are activated.

Wildberries contacts

Hotline phone number: +7 495 775 55 05

E-mail address: [email protected]

Skype: Wildberries WB

WhatsApp:

Telegram:+7 926 179 98 00 (only for written requests)

Viber:+7 926 179 98 00 (only for written requests)

Address for correspondence and return of goods: 115551, Moscow, PO Box 20, Wildberry LLC

Wildberries legal address: 142715, Moscow region, Leninsky district, village Milkovo, possession 1

The PersonalKabinety.ru website is a secure entrance to the personal account of the official Wildberries website.